Project : FIP ASIA PADEL CUP IN QATAR
Duration: 17 october - 24 october (17-19 qualifications)
Objective
Create a consistent and engaging social media presence throughout the Tournament
• Design all digital media content, results, fun vibes, updates.
• Increase audience engagement with collaborating with @asian_padel
Create a consistent and engaging social media presence throughout the Tournament
• Design all digital media content, results, fun vibes, updates.
• Increase audience engagement with collaborating with @asian_padel
Challenges
• Padel is a relatively new sport in Lebanon, introduced only three years ago, with limited public awareness and engagement.
• The Lebanese Padel Federation’s Instagram page was launched just two years ago, starting with only 2,000 followers and minimal online presence in comparision to other famous sports.
Fun Reel introducing the Lebanese Men/Women national padel team before traveling to Qatar
Designing the Official National Team Line-up for the FIP ASIA PADEL CUP
Creating and posting engaging reels and stories showing incredible shots
and the Lebanese amazing vibes with the collaboration of @asian_padel and Lbcisports
and the Lebanese amazing vibes with the collaboration of @asian_padel and Lbcisports
+40K Reach
+150k Reach
+40K Reach
Creating designed posts/stories to showcase the team's acheivements
Results & Performance
• Achieved record reach during this tournament ( + 800k views double the last month).
• Gained +800 new followers.
• +64% views from non-followers than last month
• Increased brand visibility through FIP live streaming in Lebanon and all over the world.
• Received multiple Instagram requests from Lebanese living abroad asking how to join the National Team.
• Gained +800 new followers.
• +64% views from non-followers than last month
• Increased brand visibility through FIP live streaming in Lebanon and all over the world.
• Received multiple Instagram requests from Lebanese living abroad asking how to join the National Team.
Press on the Barcode to see
the Lebanese Padel national men/women team in fip asia padel cup in qatar
the Lebanese Padel national men/women team in fip asia padel cup in qatar
Assisted in organizing and covering the First Lebanese Padel Festival at
the ELSADA PADEL OPEN in Beirut Hippodrome.
- With LBC as the official Broadcaster-
- With LBC as the official Broadcaster-
Branding and Launching the Official Governing Body for the Sport of Padel in Lebanon.
( official tournaments in all Padel venues, official ranking, factsheet ...)
Coverage of the Lebanese Padel National Team ( Men, Women, Juniors U18 )
( official tournaments in all Padel venues, official ranking, factsheet ...)
Coverage of the Lebanese Padel National Team ( Men, Women, Juniors U18 )
Launching the Official LPF Tournaments
Tutorial Video
Trendy
LPF SILVER 1200 / LPF WOMEN 900
LPF GOLD 1500 / LPF WOMEN 900
LPF BRONZE 900
PADEL PLAYERS ID MODEL
Project : FIP JUNIORS WORLD CUP IN SPAIN
Duration: 29 september - 5 october
Objective
Create a consistent and engaging social media presence throughout the Tournament
• Design all digital media content, results, fun vibes, updates.
• Increase audience engagement for the young players
Create a consistent and engaging social media presence throughout the Tournament
• Design all digital media content, results, fun vibes, updates.
• Increase audience engagement for the young players
Press on the Barcode to see
the Lebanese Padel Junior National team's journey in World Cup in Spain
@lebanesepadel
the Lebanese Padel Junior National team's journey in World Cup in Spain
@lebanesepadel
